Once your team presentation is developed, you will want to begin the process of preparing everyone for the delivery of the presentation. Your goal here is to make each team member as comfortable and confident as possible, so dedicate whatever time it takes to get everyone ready individually and as a team. It is also …
Sales & Marketing/
Advertising & PR
All About Advertising and Promotions
© Copyright Carter McNamara, MBA, PhD, Authenticity Consulting, LLC. Before you learn more about advertising and promotions, you should get a basic impression of what advertising is. See What’s “Advertising, Marketing, Promotion, Public Relations and Publicity, and Sales?”. Advertising is specifically part of the “outbound” marketing activities, or activities geared to communicate out to the …
Almost a month through the first year of the new year and at least two major crisis’s have dominated the news of late, the Tucson shootings and the upheaval in Egypt. Sorry, weather fanatics, big snow, and numbing cold don’t cut it, it’s January. Of all the coverage on the tragedies and triumphs in the …
Credible, relevant FREE data sources to research the US Latino population
Are you responsible for leading your team to create and deliver presentations together? Whether it is a pitch for new business or a project report, it can be a challenge to develop presentations that are cohesive, smooth and compelling. Before you develop your next team presentation, check out these reminders that may help you create …
Press releases don’t always work. So don’t send them out thinking they’re going to get you on Oprah, The Today Show, Good Morning America or CBS Early Show.
You've seen them. Perhaps you have created them. Bad slides.Too much detail, ugly backgrounds, tons of bullets and text. Yes, you can do better than that.
Here are some minor changes that should make a major impact in your ability to communicate effectively using slides.
What’s great about breaking news is that it answers the “Why now?” question for the media and increases your chances to share your or your client’s insights, commentary or expert opinion.
