Starting a Business

How to Register a Business Name in Texas: 2024 Guide
Last week’s blog described the information you need to develop a pricing strategy. Today we’ll talk about several kinds of pricing strategies that are commonly utilized.
Introducing our comprehensive guide on registering a business name in Montana! Whether you’re an enthusiastic entrepreneur or looking to expand your operations into the beautiful state of Big Sky Country, it’s crucial to ensure legal compliance and establish a strong brand identity through proper business name registration.  In this guide, we will walk you through …
Introducing the ultimate guide to registering a business name in Alabama! Whether you’re launching a fresh endeavor or seeking to legitimize an existing one, it’s essential to go through the process of registering your business name to establish your presence within the state. In Alabama, you have various options, such as creating an LLC or …

More in Starting a Business

While many entrepreneurs tend to think first of selling products or services to consumers, far larger markets exist in selling to other companies. Those sales, known as business to business, or B2B, roughly account for ten times the sales directly to consumers. So if you are undecided about what kind of business to launch, and …
If you are interested in the theories of business strategy covered in the blog post below, you may want to read Henry Mintzberg’s excellent book, Strategy Safari: A Guided Tour through the Wilds of Strategic Management. For example, Mintzberg and his co-authors provide a more lucent (and compact!) description of Michael Porter’s Five Forces Model …
Unique Selling Proposition: Setting Yourself Apart (Guest post from Michael Zipursky.) Lack of focus. That’s one of the biggest mistakes you can make as a consultant. It doesn’t matter what industry you’re in, whether you’re a marketing, management, or public relations consultant (or any other type of consultant for that matter). The client of today …
Imagine that you could dump all the words of a million books from the past 500 years into a giant database, and look to see how various words have waxed and waned in usage over the centuries. You could look and see when archaic words like thou and yon disappeared from popular usage. You could …
Since every business has competitors, every business plan needs competitive analysis — also known as competitive intelligence. Direct competitors provide more or less similar products or services, such as coffee shops. Indirect or generic competitors provide different things, but customers will often choose between them. For example, nearby restaurants may offer different eating options, but …
Today’s Wall Street Journal reported the story of the progress BP is making in re-characterizing its culture in the aftermath of the April 2010 Gulf Oil Spill. According to the Journal, new CEO Bob Dudley has created a new global safety division at BP, a company that also suffered a 15-fatality refinery explosion in Texas …
Leadership development is an important aspect of the director role, and not just something that is recommended for executives. All directors should review their own leadership skills from time to time and determine what and how to improve.