The Direct Marketing Association's 2012 Response Rate Report dated June 14, 2012 concludes that direct mail response rates are slipping, but they're still higher than most other media.
Sales & Marketing/
Online Marketing
LinkedIn Agencies for B2B Marketing: A Comprehensive Guide
LinkedIn is a robust B2B marketing platform offering to extend your reach to an extensive network of professionals and businesses. However, running successful LinkedIn marketing campaigns requires expertise and experience. That’s where LinkedIn agencies come in. These agencies specialize in leveraging the power of LinkedIn to help businesses generate leads, build brand awareness, and drive …
Updating your marketing strategy and marketing plan is important, so we'll walk through an excellent example of a typical plan.
Most business leaders are just too busy to take time out, sit down with the team, and dedicate time to develop a solid, up-to-date marketing strategy and marketing plan.
A huge proponent of the power of video, let’s take a closer look at Mike Koenigs' core strategies to propel your business forward.
Search engines all have an algorithm that determines what the site is about, and which words (keywords) describe that. Generally, Search Engines place emphasis on the first 200 words, Headings, Subheads, bolded, italicized and underlined words.
Social Media, Hot Marketing, and Nobody is Listening There is a right way and a wrong way to do it, and even people butting in to tell us how to do it. Social media idea has evolved in a very short time into opportunities for marketing rather than for us to leisurely sift through those …
Michael Stelzner, Founder of Social Media Examiner, has just released the 2012 report on the results of his fourth annual social media marketing study. Download it here - free: http://www.socialmediaexaminer.com/social-media-marketingindustry-report-2012/
