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Sections of This Topic Include
General Resources About Evaluating Marketing and Advertising Activities
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Learn More in the Library’s Blogs Related to Evaluating Advertising and Marketing
In addition to the articles on this current page, see the following blogs which have posts related to Advertising and Marketing. Scan down the blog’s page to see various posts. Also, see the section “Recent Blog Posts” in the sidebar of the blog or click on “Next” near the bottom of a post in the blog.
General Resources About Evaluating Marketing and Advertising Activities
- Measuring Results of Advertising
- 7 Ways to Evaluate Your Marketing Program
- Evaluating the Effectiveness of Internet Marketing Initiatives
- How Do You Evaluate A Marketing Plan?
- How to Measure Your Brand’s Online Influence
- Ways to Evaluate Your Marketing Program
- Do You Know the Results of Your Advertising?
- Evaluation of Marketing and Public Relations Activities
For the Category of Marketing:
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Also, scan the Recommended Books listed below. They have been selected for their relevance and highly practical nature.
